Our Voice
The Elevator Pitch
Typically, technology for field service is designed for the beginning and end of the job — invoicing and dispatching. XOi was built to help the technician on the job. XOi allows technicians to complete their work with better efficiency and transparency, while simultaneously collecting critical data points that reveal new revenue streams for the business they work for, and the field service industry as a whole.
V2: XOi's first-of-its-kind, technician-focused technology is powering a world in which people and equipment are connected, decisions are transparent, and quality outcomes are predictable. XOi transforms field service businesses from the ground up by giving technicians a digital tool to easily collect critical on-site data through photos and videos. Once jobsite data is captured, XOi automatically analyzes that data to provide a business with revenue-producing opportunities such as end-of-life unit information and service trends.
What We Are Not
We are not a traditional field service management (FSM) software. We are akin to an FSM, being that we are in the field service space, but what we do goes beyond the capabilities of traditional FSM software. We are not a photo and video capture app. This is just the start of what we do.
Where We Fit On The Job
- Basic: XOi is technology made for the jobsite. Traditionally, you have technology for the beginning and end of a job - scheduling, dispatch, invoicing — but the jobsite is a black hole of information. XOi sits in that curb-to-curb space.
- Advanced: XOi connects the technology servicing the beginning and end of a job with the jobsite to deliver the final mile of service delivery. Connecting what happens on a job from the office to the field, to the customer.
We are in a league of our own. FSMs can do great things, but they are supercharged with XOi's data power.
Content Philosophy
In all of the content we create, be it email, blogs, or video, search for the story. How can we equate our technology product with creating a better, brighter future? How can technology transform (for the better) the way field service companies run their business, to ensure a comfortable climate, and fulfilling jobs for technicians well into the future?
Content Writing Mechanics
We are NOT an FSM. There are some similarities, but 'FSM" is not how we classify our technology.
Speaking of FSM, never assume your prospect knows what these acronyms like OCR, FSM, FMS, ERP, etc mean. When introducing technology, always say the full name, and then gauge from the response if you can move forward with abbreviating.
Tech = technician. Tech ≠ technology. When referring to technology we say the entire word. When referring to the technician, feel free to abbreviate to "tech."
Jobsite is one word. Microlearning is one word.
When writing copy, use exclamations very sparingly (if at all.) We want to portray a down to earth, cool persona. Exclamations can make us seem too eager.
OCR is not the same as a QR code. OCR is far superior.
Brand Headlines & Taglines
When a technician's time is valuable, our technology is priceless
Your job is hard. Our technology is simple.
Simple technology for difficult jobs.
More than an app, XOi is your journeyman for every job.
The digital foundation for field service
The only digital tool your techs need on the jobsite
Technician-focused technology
Your one app for everything on the job
The field service platform your entire team will love (especially your techs.)
A single photo simplifies every step of the job
Add expertise, not overhead
Experience without the expense
Spend time on the job, not on hold.
Send fewer trucks. Earn more bucks.
Building better techs with better technology.
Time = money. XOi helps your business save both.
Field truth for field service
Delivering the final mile in field service
Out of the toolbag, into the app
Transforming old school into best in class
If you're using XOi, you're using AI
Connecting tradespeople to the equipment they service.
Helping you completely transform your field service business.
The hub in which every part of the job, from the field to the office, connects.
Field service equipment is changing, we're keeping up.
Earning tech trust earns market share.
XOi is technology that impacts everything — how you build, sell, service, and standout from the rest.