XOi's Mission Statement
XOi is empowering predictable outcomes by connecting people to equipment, revealing transparent decisions, and making efficient uptime the industry standard.
The XOi Brand Essence
The XOi brand identity through the lens of our customers.
1
Personality
Personality
Future-focused, down to earth, passionate, energetic
2
Source of authority
Source of authority
Our founder’s background in blue collar work, our employees that have worked in the trades, our boots-on-the-ground relationships with our customers
3
Attributes
Attributes
Easy-to-use app, accessible on equipment a tech already has
4
Benefits
Benefits
Our customers introduce repeatable, scalable process to their business. Turn all their techs into their best techs.
5
How it makes the customer feel
How it makes the customer feel
Secure to go into the next decade of their business with a tool that is completely accessible to blue collar workers, and simultaneously is improving the financial stability of the company.
6
What it says about the customer
What it says about the customer
They are future-proofing their business and putting technicians first.
7
XOi arms field service professionals with a digital tool that connects them to the equipment they service, opening up a gateway to deeper understand the true value of the work tradespeople are doing in the field, and better plan and prepare the business for today and the future.